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New ads more tasteless than refreshing

New ads more tasteless than refreshing


New ads more tasteless than refreshing

The Coca-Cola Company is using a cross-dressing celebrity to show that it's jumped on the LGBTQ+ bandwagon, and a moms' group is responding accordingly.

One Million Moms Director Monica Cole says Vitaminwater's new marketing campaign glamorizes rapper Lil Nas X's homosexual lifestyle.

"We're concerned because young viewers are going to be confused by this," she tells AFN. "He is apparently male, but he dresses up in female costumes."

Her organization is petitioning Vitaminwater to immediately stop running these new ads that will undoubtedly influence children.

Cole, Monica Cole

"We would just prefer that Vitaminwater would remain neutral and just not have these types of commercials with the inappropriate tag lines," Cole says. "With every commercial, there's either a male flirting with a male or a male breaking up with a male, and there's just some inappropriate content that would have no place in the commercial if they would just focus on marketing their actual product, Vitaminwater."

She notes that her opposition to this attempt to desensitize and brainwash viewers is based on the Bible.

"As Christians, we know that Scripture condemns this," says Cole. "It's very clear in Romans 1:26-27 that this is a lifestyle choice, and it's not natural. God's design of sexuality is what Christian parents teach their children, not what they're seeing in these particular Vitaminwater commercials."

In addition to signing the petition, One Million Moms encourages the general public to no longer purchase any Coke products, including Vitaminwater, until and unless the company decides to stay neutral in the culture war.


Editor's Note: One Million Moms is a division of the American Family Association, the parent organization of the American Family News Network, which operates AFN.net.