The Wall Street Journal and NORC, a research institution at the University of Chicago, surveyed more than 1,000 people at the end of March to discover that most Americans no longer think college is worth the cost.
"They've weakened their product, they've increased their price, [and] there's been a question of the value of this certification in the job market," responds Jon Schweppe, policy director for the American Principles Project. "I think all those things are contributing, and you're going to see declining enrollment."
He does not think money is the only cost considered; the increasing prevalence of leftist, neo-Marxist ideology on most campuses is another reason for declining enrollments.
"Now you've seen this much more aggressive, totalitarian, woke ideology take over, where conservatives feel like they can't speak on campus," adds Schweppe. "Christians feel like they can't show any sign of their faith on campus. I think that that is contributing."
According to a University Business survey of what people found most important in their K-12 education in 2021, most respondents ranked college readiness at number 47.