Democrats Gina Hinojosa and James Talarico beat Republicans Greg Abbot for governor and Ken Paxton for senator respectively during the midterms. Democrats won multiple other seats statewide, such as lieutenant governor and attorney general, which hasn't happened since 1994.
The Texas House of Representatives also turned blue for the first time since 2002. However, Republicans still maintain control of the Texas Senate.
Nate Schatzline, founder of For Liberty and Justice and former advisor to Gov. Greg Abbott (R-Texas), joined American Family Radio (AFR)'s "Jenna Ellis in the Morning" program to break down what went wrong on election night.
Schatzline argued that despite conservative legislative efforts in Austin, Democratic candidates successfully misled voters on their political track records.
"Every single radical policy that was put forth in Texas was not just carried out by them, but they opposed every single one of the bills that we helped make a better economy in the state of Texas, our pro-business laws, you name it. They were on the back mic trying to destroy it."
Schatzline stressed that Democrats managed to outmaneuver conservatives by focusing campaign messaging heavily on affordability and economic issues while walking away from their past votes.
AFN reported that Democrats crafted the illusion of an affordability crisis through the America Accountability Network. CNN's Van Jones admitted that tens of thousands of humans took to Instagram, X and Facebook, encountering millions of people every day, to whisper their false narrative. Democrats were painted in a positive light and Republicans in the negative.
It didn't help that many young Americans switched their vote to the Democratic Party, viewing socialism as the answer to their problems, AFN also reported.
Schatzline warned that conservative groups must adapt quickly to counter progressive narrative campaigns.
"The reality is they won the messaging war over the last year during this campaign because they have just lied to voters about their record…This is a psyop, and we've got to win this back with the messaging war, and we've got to do it quickly," Schatzline states.
To win back voters, Schatzline outlined key priority areas for Republicans moving forward, including family tax cuts, property tax elimination, labor trade schools and interest rate relief for home buyers looking to purchase property.
