The "Don't Be Bullied" campaign from Minnesota-based Citizens' Council for Health Freedom (CCHF) also encourages people to learn the real risks of the COVID-19 shots and to make an informed decision about it.
"We want to reduce the fear factor of COVID-19 by also sharing options for early treatment," adds Twila Brase, RN and president/co-founder of CCHF.
The first billboard was installed in July just north of the Twin Cities. And by popular demand, Idaho now has one, Wisconsin has a few, and several more are due to appear in Texas.
"There are people unhappy with the billboard, thinking that it is discouraging people from becoming vaccinated. But I think the important thing to remember is that with every medical procedure, there is a requirement that there should be fully informed consent," says Brase. "We believe people should be fully informed and then make an informed choice."
Her organization is "happy" to oblige when people who want a "Don't Be Bullied" billboard wherever they live.